Big Data

What Is Big Data And Examples?

Big data has been a buzzword for the past few years, but what exactly is it? In simple terms, big data refers to large volumes of data – both structured and unstructured – that inundate a business on a day-to-day basis. But it's not the amount of data that's important; it's what businesses do with the data that matters. Big data can be analyzed for insights that lead to better decisions and strategic business moves.